The TOP Most Important Consideration When Choosing POS Software

The most important things to consider while choosing retail epos software for your business. 

Rate of return (ROI) 

This should drive your complete evaluation process.

How would you figure out which EPOS system will give you the highest ROI?

In fact, there are many components that determine your ROI, but first take a look at "HOW" your POS and accounting software will give you a return.

It is broadly classified into 3 basic categories:

•  Reduce expenses 
•  Increase sales
•  Increase gross profit margin

Considering it in simple fashion helps you determine an accurate ROI and also prioritize your needs. Improvising these three areas you can put a lot of money in your pocket. 

How epos software reduce my costs? 

A few possibilities to get the little hamster running.

Improve your overall efficiency and keep payroll expenses down by reducing paper work, calculating sales tax and finding sales transactions instantly.

Reduce stock costs by tracking sales accurately and using a specific ordering method.

Integrate your accounting software and cut the accountant cost. 

Will epos software increase my sales? 

A couple of ideas include:

Use the customer list to send targeted mail messages. Send “thank you notes" to best customers.

Track lost sales and stock right products and increase overall sales.

See the best products and stock the right merchandise and improve store appeal. Keep in mind, your stock defines your store. 

How will epos software increase your gross profit margins? 

A few ideas include:

• End of day sales reports can show your exact profit margin and help you easily figure out why you're missing your target. By drilling down into low profit margins areas will assist you reach your goals and increase profit margins every day.
• Centralising pricing makes it easier to keep your pricing steady. 
• Weekly, monthly and yearly sales reports can show you which product lines gives you the highest profits. With this data you can drop lines with low profit.

There are innumerable ways a POS system can make you more money and improve efficiency.

 The Big Picture

Since you're starting to think in terms of ROI, you can begin to toss in other factors that will influence your decision. Those factors include:

• Cost of the epos software
• Ongoing costs
• Reliability of epos software
• Training
• Support and service
  

A large number of these factors are intangible however you should attempt to fuse them into your decision making process.

For instance, the reliability of the epos software can influence your ROI. If the system goes down constantly, you will waste time and money.

If the company doesn't furnish you with good quality training and prompt technical support, you will lose time and money.

Do some ground work and figure out which POS system will give you the highest ROI. Since in reality, that is the important thing to consider. At the point when you stop to think about the features of a POS system, they all influence your ROI.

How to Gather Customer Data and Improve Loyalty with Retail Epos Software UK?

There are countless reasons behind retailers to track customer data in their retail EPOS software…

The data stored in your point of sale software retail can be used in unlimited number of ways and allows you to perform powerful queries. For example, you can easily create a list of all customers that bought a certain type of product and send them an offering of a related item. You can easily identify and send your 100 most profitable customers a pleasant gift at Christmas. Or identify your customers that haven't shopped in the previous 4 months. What's more, since these customers could be drifting away, you could send them a £20 discount voucher to get them back.

With all the advantages, many retailers still unable to track customer data since it’s difficult to get their customers to volunteer personal data. Also, most employees don't feel comfortable asking for this data.

Luckily there are proven methods to collect customer data consistently...

The simple way is to give customers a compelling reason to give you their data. Furthermore, let them know "why" you're asking their personal information.

For example, you could tell the customer, "Can I get your name and address so we can track your purchases for our customer loyalty program and send you discounts when you qualify?" For example, if you ever need to return something we can easily pull up your receipt in the PC."

There are lots of powerful ways to motivate your customer to give you their data. When you think of a technique that works for you, write a script for your staff to follow and keep it handy at the retail epos software UK.

In addition, you should tell the customer that you will never share or sell their name with anyone!

 

Always remember that your customers will purchase from your competitors in a heartbeat and you have to work hard to keep them returning back! So start working a on the little things to improve your customer loyalty today.

If you need any help in finding a reliable retail till software that will do all the things you need, at that point look at the epos software from Emperium POS - It includes all that you have to quickly find the "perfect" EPOS system for your business.